In this course, you will learn to create, deliver and communicate the value of a product to your customers and to build a strong customer relationship management.
The set of engagements necessary for successful marketing management include capturing marketing insights, connecting with customers, building strong brands, shaping the market offerings, delivering and communicating value, creating long-term growth, and developing marketing strategies and plans. Important tools, like the BCG Matrix and the Ansoff Matrix, will help you to become a better manager.


It is time to unlock your potential as a marketing leader!

Acquire the ultimate business-skillset


This program will provide you with a robust set of core marketing skills, essential tools, and a foundational 360-degree understanding of marketing and communication principles.
The curriculum and content of this course were carefully developed by marketing and communication experts who know which skills really matter to succeed in today’s complex world.

Skills you will learn

Understanding market insights



Successful customer relationship management


Evaluation of marketing campaigns



What's Inside: Course Highlights

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100% Online

Click through engaging and award winning course content.


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100% Self-paced

Immediate start: study when, where, and how fast you want.




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Learn a new skill

With compact learning sessions, you will learn a new skill faster than ever.


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Get your certificate

Download your personal certificate upon completion of this course.